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After Alibaba announced its quarterly performance in March, Citigroup analysts stated in a research report that Alibaba's e-commerce business monetization capabilities may continue to improve until 2026. These analysts mentioned that monetization will be supported by software expenses and merchants adopting the digital marketing tool "Full Station Promotion". However, these analysts pointed out that their net profit, international business, and logistic revenue did not meet expectations, which could lead to slightly negative performance results. Citigroup analysts maintained a buy rating on the stock with a target price of HK$165.00, and added that they see Alibaba as a representative of "China's AI and macro-economic rebound".
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