CICC: Li Ning (02331) and Curry cooperate long-term to become a brand asset catalyst and maintain a "buy" rating.

According to the Zhitong Financial APP, JPMorgan Chase released a research report stating that Li Ning (02331) announced on June 2 a long-term partnership with four-time NBA Champion and two-time NBA Most Valuable Player (MVP) Stephen Curry and the Curry brand. The firm believes that this collaboration signifies a milestone cooperation between a Chinese brand and a top NBA star, and is expected to bring positive benefits to Li Ning's brand assets, product supply, and overseas expansion. The firm maintains its "hold" rating, with a target price of 25.6 Hong Kong dollars for December 2026 based on discounted cash flow (DCF) calculations, corresponding to a forecasted price-earnings ratio of 17 times.