Dongguan Securities President Yang Yang: ETF is the professional advantage of securities firms, and securities firms should compete based on their own advantages and differentiation.

On September 24th, at the 2025 China Wealth Brokerage Summit hosted by Securities Times and Southern Fund, Yang Yang, President of Dongguan Securities, believed that securities firms should focus on their core advantages in wealth management, which is differentiated competition based on trading and risk management capabilities, and take the path of wealth management with securities characteristics. Taking Dongguan Securities as an example, they are currently exploring the fund advisory model. Their strategy is to focus on the trading process first, aiming to create the best trading environment for ETFs, increasing investment in ETF market-making business, and attracting retail and institutional clients to trade ETFs. The liquidity of ETFs is the foundation of ecological prosperity, which is the professional advantage of securities firms. He suggests that securities firms should first activate trading liquidity and ecology around ETFs, and then cultivate wealth management business on this basis to gradually develop and grow.