The State Administration for Market Regulation will officially introduce the "Regulations on the Supervision and Management of Live Streaming E-commerce" in the near future.

date
23/09/2025
According to the Wise Finance and Economics APP, on September 23, the State Administration for Market Regulation held a special news conference on the supervision of live streaming e-commerce. Liu Junwei, Deputy Director of the Internet Supervision Department of the State Administration for Market Regulation, introduced that in order to strengthen the supervision and management of live streaming e-commerce, the Administration, in collaboration with the Cyberspace Administration of China, publicly solicited opinions on the "Measures for the Supervision and Management of Live Streaming E-commerce" from June to July this year. It has now entered the legal review process and will be officially released and implemented in the near future.