Economic Daily: Preventing the comeback of sky-high priced mooncakes.

As the Mid-Autumn Festival approaches, the consumption of mooncakes, which represent reunion, has gradually entered the peak season, and the trend of "sky-high" prices for mooncakes is on the rise again. Recently, the National Development and Reform Commission, the Ministry of Industry and Information Technology, the Ministry of Commerce, and the State Administration for Market Regulation have conducted a special study to effectively curb the trend of "sky-high" prices for mooncakes. The aim is to implement the requirements of the Announcement on Curbing "Sky-High" Prices for Mooncakes and Promoting the Healthy Development of the Industry, and to promote the return of mooncakes to a popular consumer product and to the essence of traditional culture. Under the joint guidance of policies and the industry, the mooncake market is showing positive changes with a significant reduction in phenomena such as excessive packaging and "sky-high" hype. However, there are still some cases of high-priced mooncakes being sold in a disguised manner. Relevant departments in various regions need to strengthen monitoring and analysis, increase market inspections, curb the hype of "sky-high" prices, and create a good market environment. Consumers should purchase according to their needs, consume in moderation, and reject the mentality of showing off and extravagance to prevent waste.