Dongfeng partners with Huawei to upgrade

On September 12th, Dongfeng Mengshi held an internal cadres' meeting and announced that Cao Dongjie would no longer serve as the brand's general manager. This news was quickly confirmed within the Dongfeng system. Subsequently, Cao Dongjie returned to Dongfeng Honda Automobile Co., Ltd., serving as a director and being recommended as an executive vice president. This seemingly normal personnel adjustment has sparked new attention in the industry. A source close to Dongfeng Mengshi told reporters that after Cao Dongjie left, Huawei's Car Business Unit would take over the sales work of the Mengshi brand. It seems that this is in line with the "decree" Huawei issued in mid-August when Mengshi launched its second model, M817. Regarding this, an internal staff member of Dongfeng Automotive Group said that the relationship between Dongfeng and Huawei is indeed entering a new phase, which will be a fusion of management philosophies rather than a simple handover or hosting, so the statement that "Huawei will fully enter Mengshi or completely take over its sales" is not accurate in a strict sense.