How to achieve the goal of 7 trillion yuan in the sports industry
The General Office of the State Council recently released the "Opinions on further promoting the high-quality development of the sports industry by tapping into the potential of sports consumption", proposing that the total scale of the sports industry will exceed 7 trillion yuan by 2030. How can this goal be successfully achieved? The answer may be closely related to the lives of each consumer. The target of 7 trillion yuan may seem grand, but it actually aligns well with the current trend of consumption upgrading. In recent years, China's per capita GDP has steadily increased, and residents' disposable income continues to rise. When people's basic needs such as food, housing, and transportation are met, higher-level needs such as health, leisure, and entertainment naturally emerge. Sports consumption precisely meets this shift in demand, reflecting the transformation and upgrade from "material consumption" to "service consumption" and from "survival-oriented consumption" to "development-oriented consumption".
Latest