Lates News

date
21/05/2025
On May 20, a spokesperson from Hisense Group confirmed that the former Vice President of Midea Group and President of the Air Conditioning Division, Yin Bitong, officially took on the role of President of Hisense Air Industry (Planning) on the evening of May 19. Currently, Hisense Air Industry is responsible for the industry and brand related to air conditioning within Hisense Home Appliances. From a competitive standpoint, Xiaomi Group's market share in the domestic air conditioning market has been rising rapidly and has already risen to the fourth in terms of online sales in the domestic air conditioning market. Previously, Midea, Gree, Haier, and Hisense were the top four in the overall domestic air conditioning market. The hiring of this "foreign aid" reflects Hisense's unwillingness to be pushed out of the top four in the domestic household air conditioning market. (First Financial News)