Xinhualian established a cultural and technology company in Beijing with investment.

According to the QiChaCha app, recently, Beijing Yingxin Lingjing Culture Technology Co., Ltd. was established, with Biandong Rui as the legal representative and a registered capital of 10 million yuan. Its business scope includes: Internet data services; big data services; personal internet live streaming services; internet live streaming technology services; online cultural operations; radio and television program production and operations, etc. The equity penetration of QiChaCha shows that the company is wholly owned by Xinhua Lian.