The braised goose brother applied for a personal brand trademark.

According to media reports, on May 8, Mr. Lin Jiang, also known as "Lu E Ge", released a statement claiming that there has been a large number of unauthorized use of his image for product promotion and marketing on online platforms without his permission. He is now demanding that the infringing parties immediately stop their infringement, eliminate the effects, and compensate for the losses. This topic has sparked heated discussions. According to Tianyancha App, there are currently 3 existing companies under Lu E Ge's name, including Chongqing Jiangge Enterprise Management Co., Ltd., Chongqing Rongchang Jiangge Food Technology Co., Ltd., and Rongchang District Jiangdexing E-commerce Operations Department. Intellectual property information shows that recently, Lu E Ge applied to register a trademark for "Rongchang Lu E Ge" in the food category, and the current status of the trademark is pending substantive examination.