Baidu to launch secret "O Plan" nearing the Spring Festival, according to insider: related to the Baidu app.

There are reports that Baidu has launched an internal project codenamed "O Plan", with insiders revealing that it is related to the Baidu APP. According to previous reports, the monthly active users of Baidu APP's Wenxin Assistant have exceeded 200 million, and it was also the earliest to enter the Spring Festival AI battle with 500 million red envelopes. Compared to other industry players whose main battleground for the Spring Festival is often independent apps, if Baidu continues to focus on the Baidu APP with the "O Plan", it is clear that it remains a key entry point for Baidu's AI strategy.