JD.com (09618) second quarter new business grew 199% year-on-year, achieving initial strategic goals in the takeaway business.

On August 14, JD Group (09618) released its performance for the second quarter of 2025. Revenue was 356.7 billion RMB, a year-on-year increase of 22.4%, far exceeding market expectations and once again setting a new record for revenue growth in nearly three years. The accelerated growth of JD Group's revenue in the second quarter can continue to be attributed to the continued accelerated growth in its core retail business. Among them, the revenue of advantageous product categories grew by 23.4% year-on-year, and the revenue of daily necessities categories grew by 16.4% year-on-year. The supermarket category has maintained double-digit year-on-year revenue growth for six consecutive quarters. The new businesses, including JD Daojia, which have attracted attention, saw a significant year-on-year revenue growth of 199%. Benefiting from the development momentum of the core retail business and new businesses such as delivery, the quarterly active users and shopping frequency of JD Group in the second quarter both achieved over 40% year-on-year growth. The quarterly active users achieved double-digit year-on-year growth for seven consecutive quarters. "In the second quarter, JD's platform saw significant growth in user traffic, quarterly active users, and user purchase frequency, mainly due to the continued development momentum of core JD retail business and new businesses such as delivery," said JD Group CEO Xu Ran. "This quarter, JD's retail revenue increased by 20.6% year-on-year, showing strong performance, with an operating profit margin of 4.5%, reaching the highest record for all major promotional quarters in the company's history. At the same time, JD's delivery business has also achieved healthy development, steadily advancing in terms of order volume growth, expansion of merchant numbers, and recruitment of full-time delivery riders. More importantly, there has been effective synergy with JD retail and other existing businesses, successfully achieving our initial strategic goals." In the second quarter, JD's delivery business reached a daily order volume of over 25 million, and JD stated that it would never maliciously inflate order volume or create market bubbles. Currently, JD's delivery business covers 350 cities nationwide, with over 1.5 million quality dining establishments, and has built a relatively complete service network. Almost 200 dining brands have sales exceeding one million, and JD has signed labor contracts directly with over 150,000 full-time delivery riders, providing them with social insurance and benefits. JD's delivery also collaborates with many industry-leading companies, providing them with multi-scenario, high-quality dining solutions, covering over 15,000 key enterprise customers. JD previously stated that it adheres to an anti-internal competition stance, strictly opposes unfair competition, and resolutely opposes practices such as "zero-cost purchases," focusing on quality and service, adhering to quality positioning and food safety bottom line, and leveraging technology and supply chain innovation to build core competitiveness. In July, JD launched Seven Fresh Small Kitchen, positioning it as a "quality dining joint production platform," resolutely preventing partner merchants from losing money and unequivocally abandoning the "middleman" model. This is an important practice by JD to promote the healthy development of the restaurant delivery industry through supply chain innovation. The first store online saw an average of over 1,000 orders per day within a week, with a repurchase rate 220% higher than the industry average, driving an overall 12% increase in total orders in the surrounding 3 km business district. The "Menu Partner" program initiated by Seven Fresh Small Kitchen, with rent, manpower, and operating costs all funded by JD, has received over 66,000 applications as of the end of July. JD plans to build 10,000 Seven Fresh Small Kitchens nationwide within three years, enabling quality restaurants to overcome operating pressures and achieve scaled sales. In the second quarter, JD's first physical dining infrastructure brand "Seven Fresh Gourmet MALL" officially opened its first store. Through dual measures of "100% kitchen live streaming" and the "Quality Dining Development Plan," breaking through consumer trust and business efficiency, providing a new paradigm for sustainable growth in the dining industry.