China's radio, television and audio-visual sectors have formed a "two 1-billion" ultra-large-scale market landscape.

The "China Radio, Television and Online Audiovisual Development Report" was launched in Beijing on November 3. According to the report, by the end of 2025, China's TV large-screen users totaled more than 1 billion, and the scale of online audiovisual users reached 1.099 billion, forming a super-large-scale market pattern of "two 1 billions" advancing in parallel; in 2025, total TV large-screen consumption time reached 638.7 billion hours, with viewers in front of screens watching an average of 4 hours and 5 minutes per day, and online audiovisual users using the services an average of 201 minutes per person per day; the total revenue of the national radio, television and online audiovisual industry was 1,546.429 billion yuan, up 5.22% year on year and up 67.82% compared with the end of the "13th Five-Year Plan", with revenue from online audiovisual service institutions accounting for 53.63%.