Institution: Mini LED backlit TV shipments are expected to reach 25 million units in 2026, with market penetration exceeding 10%.

According to the latest research report "TrendForce 2026 Global Mini LED Backlight Market Trends and TV Brand Shipment Dynamics Analysis" released by TrendForce, the global Mini LED backlight market in 2026, driven by active adoption by TV brands and continuously expanding product sizes, is estimated to see total shipments across consumer electronics applications exceed 30 million units, representing a year-over-year increase of more than 60%. Among these, TV applications remain the primary growth driver for the market. Benefiting from the gradual extension of RGB Mini LED technology toward the mainstream market and the continued promotion of China's "trade-in" policy, Mini LED backlight TV shipments in 2026 are expected to reach 25 million units, with market penetration exceeding 10%. In terms of packaging technology, the Mini LED backlight market shows a trend of COB and POB developing in parallel. COB technology, leveraging the advantages of high-zone solutions, continues to solidify its core position in high-end and large-size TV applications, and is expected to account for nearly 50% of the Mini LED backlight TV market in 2026. Meanwhile, POB solutions, with mature processes and significant cost advantages, are accelerating the replacement of traditional backlight LEDs in the mid-to-low-end market, driven by brands such as Huawei and Xiaomi expanding the adoption of cost-effective models. POB Package demand in 2026 is estimated to reach more than 16 billion units. The two packaging paths will form differentiated layouts based on product positioning and cost requirements, further influencing the demand structure of LED chips and the packaging supply chain.