Guizhou: Support Maotai Ancient Town to be built according to the national 5A-level tourist attraction standards and become a symbol of integrating wine and travel.

The General Office of the People's Government of Guizhou Province issued the "Guizhou Province Action Plan to Transform and Upgrade from Selling Alcohol to Selling Lifestyle", proposing to continue building a number of integrated wine and travel scenic areas. Formulate local standards for the "Service and Management Specification of Guizhou Province Wine and Travel Integration Scenic Areas". Around key wine and travel integrated scenic areas, enrich wine-related consumption formats, rely on wine cultural elements, local characteristic cultures, and unique wine cultural symbols of the scenic areas, design and develop wine-themed cultural and creative products, showcase diverse wine health culture and wine lifestyle philosophy, explore and launch interactive projects such as wine songs and wine toasts, Baijiu blending, and wine folklore cultural experience projects, and customize wine-themed restaurants according to local conditions. Support Maotai Ancient Town in building according to the national 5A-level tourist attraction standards, making it a landmark integrated wine and travel scenic area.