Ke Rui: Supply contraction and structural optimization parallel, from January to June, the average premium rate of residential land in 15 cities reached 13.23%

Wisdom Financial APP learned that Ke Rui Real Estate issued a document stating that the average premium rate of residential land involving 15 core monitoring cities in 2025 is 10.02%. Entering 2026, the premium rate for land auctions continues to rise. The structural rise in land prices in core cities is the result of the resonance and mutual reinforcement of policy, capital, supply and demand, and real estate enterprise strategy. Ke Rui believes that the phenomenon of high premium land parcels in core cities in the first half of 2025-2026 is not a simple replay of the previous industry cycle "land king trend", but a structural product under the guidance of "control increment, optimal supply", capital risk aversion logic, demand structure upgrade, and the collective effect of real estate enterprise strategy focus during a period of deep adjustment in the real estate industry, it is the rational re-evaluation of the value of high-quality real estate in core cities.