The gold price has dropped, some people are waiting and some are taking action. The gold price is plunging, and the demand for wedding orders is increasing.

Entering June, the gold market experienced a significant volatility. The domestic spot gold price has been continuously declining from over 980 yuan per gram at the beginning of June, with many brand's retail gold prices simultaneously falling. On weekdays in the morning, the flow of customers in the Shuibei gold market in Shenzhen, Guangdong is still constant. According to interviews by CCTV financial reporters, in the face of the continuous volatility of gold prices, many consumers have become more conservative. Everyone generally holds the mentality of "buying when it goes up, not when it goes down", hoping to wait for further price adjustments before making a move. Although overall retail sales have cooled, the successful drop in high prices has stimulated some essential consumer purchases. Journalists learned that while June has traditionally been a slow season for gold jewelry sales, currently orders for wedding jewelry have significantly increased, driving up the overall sales of some businesses year-on-year. In addition, in recent times, there has been a noticeable increase in large orders in the Shuibei market, whether for investment gold bars or for consumers spending tens of thousands of yuan on gold for weddings, compared to the same period last year. In stark contrast to the cautious wait-and-see attitude in the gold retail market, upstream wholesalers are actively replenishing stocks in response to the gold price decline. A company's spokesperson stated that during the previous period of high gold prices, the company had been strict in controlling inventory and hesitant to make purchases, but recently, with the fall in gold prices, the company has accelerated its replenishment pace.