Lates News

According to the Financial Times, the impact of the Iran war has caused Nissan's car sales in the Middle East to drop to about half of pre-war levels. Nissan's Chief Operating Officer, Katil, stated that the decline in demand in the Gulf region has become a more serious issue than logistics disruption, as their "Paladin" sports utility vehicle is one of the best-selling models in the region. "Market demand has dropped by about 40% to 60%, with the specific extent depending on different markets. We are basically able to meet all our own needs. The real problem is how demand will change." Nissan's forecasting data clearly indicates the scale of the impact on the automotive industry in the region nearly seven weeks after the conflict erupted. Automobile manufacturers from Toyota to Volkswagen have encountered logistical challenges due to the closure of the Strait of Hormuz. Katil stated that Nissan is able to transport vehicles to the Middle East by shipping them to accessible ports such as Fujairah and Jeddah.