The market size of online literature reading in China has reached 50.21 billion yuan.

The "2025 Development Research Report on Chinese Online Literature" released by the Chinese Academy of Social Sciences on April 13th in Beijing shows that by the end of 2025, the market size of online literature reading in China reached 50.21 billion RMB, a year-on-year increase of 16.6%; the market size of online literature IP adaptations reached 367.61 billion RMB, a year-on-year increase of 23.13%. The report points out that by 2025, online literature will continue to maintain a good momentum of prosperity. With the joint push of policy support, cross-border integration of literature and technology, the development, global dissemination, and value expansion chain of online literature creation is becoming increasingly complete. It continues to provide a sufficient quantity, diverse themes, and various types of reading resources for a wide range of readers, providing a vast number of IP sources for the overall entertainment industry. It demonstrates innovative characteristics in the integration of culture and tourism, the empowerment of AI technology, and has become a foundational force for China's cultural "new three" (export, media, and influence) in the internet era.