Guangxia Media Chairman Wang Changtian: The company will only have two types of business in the future, creating IP and operating IP.

On February 28th, it was reported that Wang Changtian, the chairman of Enlight Media, released an internal company memo on the evening of the 27th. In the memo, Wang mentioned that in March last year, the decision was made to transition the company from a "high-end content provider" to a "creator and operator of intellectual property (IP)." The company's strategic focus has evolved from "everything for entertainment" to "everything for movies," and now further elevated to "everything for IP."