Giving gifts to elders presents four distinct features, as these listed companies are focusing on the market of gifts for elders.

The survey shows that "middle-aged and elderly milk powder" is the first choice for gifts to elders; the sales of dietary fiber/fruit and vegetable fiber and necklace accessories have increased significantly. Consumers buying gifts for their elders have bid farewell to monotony and formality, showing four distinct new characteristics. The first is that filial piety gifts are more rational and heartfelt. The second is that the selection of nutritional health products is highly refined. The third is that intelligent health devices focus on practicality and ease of use. The fourth is that food gift boxes are returning to health and emotion. Consumption of Spring Festival gifts for parents continues to rise, so which listed companies are laying out in the field of gifts for elders? Based on the survey data of JD Consumer and Industry Development Research Institute, the reporter has identified a total of 20 listed companies covering six major areas: nutritional health products, health monitoring, household burden reduction, massage and rehabilitation equipment, clothing, and specialty foods in the A-share market.