OPPO is the only domestic smartphone brand that grew in the third quarter, with prices ranging from $400 to $600, leading the market.
On November 7th, a report released by data agency IDC showed that OPPO was the only brand among China's top manufacturers to achieve growth against the trend in the third quarter, demonstrating strong stress resistance and growth resilience. IDC analysis pointed out that the OPPO Reno series continued to be favored by young consumers, driving OPPO to the top of the 400-600 US dollar price segment in the fiercely competitive market in the first three quarters of this year. The OPPO Reno series has a wide user base in the mid-to-high-end market. Currently, the Reno series is sold in more than 60 countries and regions globally, with over 130 million devices activated worldwide. In the Chinese market, the Reno device activation is nearly 100 million, with the Reno 14 ranking as the champion in Android's full price segment during the summer when students are making concentrated purchases. This means that the Reno 14 not only leads in the same price segment, but its popularity surpasses flagship devices with higher prices and more impressive parameters.
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