Bubble Mart's CRYBABY new release sold out within seconds: Hidden models priced increased by 870 yuan, marking a 6.7 times premium.

Yesterday, the popular IP CRYBABY released a brand new "vacation mode" series under the umbrella of Pop Mart. This is Pop Mart's CRYBABY rubber blind box series, which sold out within seconds after being released, after a hiatus of 5 months. It is reported that the new CRYBABY "vacation mode" series includes 6 regular styles and 1 hidden style, with a single blind box priced at 129 yuan and a full box priced at 774 yuan. Data from the app D.Wu shows that the hidden style "Mermaid's Tears" saw its selling price increase from 129 yuan to 999 yuan, with a premium of only 6.7 times, weaker than the CRYBABY "Leopard Cat" series of rubber plush ornaments released in May this year, where the hidden style "Leopard Cat" saw its selling price rise from 79 yuan to 1186 yuan, with a premium of 14 times. In January of this year, CRYBABY released the "Tears of Cupid" series of rubber plush hanging cards, with prices increasing from 199 yuan to 445 yuan, with a premium of 1.2 times.