JD Express has been rated as a "trusted agricultural logistics partner" in the West Lake Longjing tea production area for three consecutive years.
JD Express was also named "2026 Wengjia Mountain Xihu Longjing Tea Assured Farmer Logistics Partner".
On March 5th, the "Praying for Mountains and Blessing" event took place in multiple core production areas of West Lake Longjing in Hangzhou, marking the start of the annual spring tea sales preparation. At the event, JD Express announced that this spring tea season, logistics support and business flow for West Lake Longjing and other spring teas will be comprehensively upgraded, providing services such as "fast fresh delivery, full-chain freshness preservation, and business flow empowerment" to efficiently bring the teas to market.
At the same time, JD Express was also named the "2026 Wengjiashan West Lake Longjing Tea Trusted Agricultural Logistics Partner." This is the third consecutive year that JD Express has received this honor, signifying a deepening of the cooperation between JD Express and the core production areas of West Lake Longjing tea.
As the top of China's ten famous teas, West Lake Longjing tea is renowned for its "green color, fragrant aroma, sweet taste, and beautiful shape." The freshness and quality of the tea leaves are crucial focus areas for both tea farmers and tea traders.
"In the early years, we only did offline wholesale, with low efficiency in mountain transportation, difficulty in preserving tea freshness, and unstable service leading to frequent damage and customer complaints, seriously hindering business development," said a local tea merchant from Wengjiashan. After partnering with JD Express, the efficiency of transfer and final delivery has greatly improved, achieving a 100% delivery rate, with professional packaging, advance notification calls, and other refined services significantly enhancing the consumer experience. Coupled with full support from JD's sales channels, the sales outlets for spring tea continue to expand, leading to steady income growth for tea farmers.
According to the responsible person for JD Express related business, this spring tea season, JD Express will comprehensively upgrade its exclusive logistics protection plan to ensure the rapid delivery of West Lake Longjing tea. In production areas such as Wengjiashan and Longjing Village, the number of exclusive collection points and delivery personnel deployed by JD Express will increase by 20% compared to previous years, with a 60% increase in transport vehicle reserves, guaranteeing same-day collection and dispatch of local spring tea. Additionally, JD Express will add multiple dedicated lines based on the two daily cargo flights at Hangzhou Xiaoshan International Airport, while further enhancing logistics efficiency by utilizing the cargo plane capacity at Wuhu Xuancheng Airport. Through a series of guarantees, spring teas like West Lake Longjing can be delivered to major cities across the country within the next morning, allowing consumers to enjoy the fresh fragrance of Mingqian Longjing tea sooner.
In addition to robust logistics support, JD Express continues to offer benefits to tea traders and farmers, providing a 25% discount on sending spring tea through JD Express and effectively reducing logistics costs. Moreover, JD Express will further enhance the "logistics + business flow" empowerment, creating co-branded products with leading tea companies, leveraging JD's omnichannel resources for promotion and sales to build an integrated service system from production to the consumer table, boosting the quality and efficiency of the West Lake Longjing industry for sustainable development.
It is reported that while ensuring the delivery of West Lake Longjing tea, JD Express's service scope during this spring tea season will also extend to covering Zhejiang Anji white tea, Mogans yellow sprout, as well as the main spring tea production areas in Sichuan, Anhui, Henan, Hubei, and other provinces, safeguarding the nationwide distribution of spring teas to households through efficient and worry-free logistics services.
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