Selected Double 11 Data: Sales Exceeding 30 Million Orders, Sales Revenue Exceeding One Billion in 10 Live Shows.

date
12/11/2025
Xin Group reveals data for Double 11, this is the first report card after Churui Xue became the new chairman: sales exceeded 30 million units, and cumulative viewers exceeded 500 million. According to third-party monitoring data, Xin Xuan's live broadcast room has put up more than 22,000 product links, with sales exceeding one billion in 10 live broadcasts, and cooperation with nearly 2,400 brands, including 8 brands with sales exceeding one billion and 84 brands with sales exceeding tens of millions. The conversion rate has increased by 2.6% compared to the same period last year.