The number of live broadcasts for funds in October decreased by more than 40% compared to the previous year.

On November 12, the Data Research Institute of Huanju released the October financial industry live broadcasting monthly report. Over 120 funds and companies with public fundraising management qualifications conducted approximately 2429 live broadcasts, representing a decrease of 29.18% compared to the previous month and a decrease of 44.86% year-on-year. The total number of views reached approximately 144 million, down 41.98% compared to the previous month and down 26.70% year-on-year.